xxv32014 - page 1

VolumeXXV
Number3
2014
23EastMainStreet •POBox176 • LeRoy,NewYork14482
Jell-Oand the
GoldenAgeofRadio
Joinuson
Friday,September12
at
7:00pmor on
Saturday,September
13
at2pm foranostalgic timeduring
the golden age of radio. JimDeLoo-
ze will give a short talk on the radio
showsof the1930s,whenJell-Ospon-
sored
Jack Benny, The Aldrich Family
and
MyFavoriteHusband
(starringLu-
cille Ball). General Foods once mea-
sured Jell-Obrand identificationwith
JackBennyand itwas ratedat91% -a
marknever topped in radio.Whenan
insurance company planned to use
JackBenny as a spokesman, theydis-
covered that hewas liked by 97% of
thepublic. Uponhearing this, Benny
quipped,“Whatdid I do to that 3%?”
Jack Benny portrayed a penny-
pinchingmiser,whoplayedasquawk-
ingviolin.Hewas always“39.”Hewas
a personal friend of Harry S. Truman
and served as Master of Ceremonies
for Truman’s inaugural ball. When
Benny arrived at theWhite House, a
guardpointed to the violin case and
asked, “Mr. Benny, what do you have
in there?” Asa joke,Bennywhispered,
“It’s a Thompson sub-machine gun.”
Theguard replied,“Oh, that’s a relief. I
wasafraid itwasyour violin!”
The Jack Benny Showwas aired on
Sunday evenings, withMary Livings-
ton, “Rochester” and the announcer,
Don Wilson. The show often was
one long Jell-O commercial. Colum-
nist Heywood Broun wrote, “In days
to come, a grateful people (should)
erect a statue to JackBenny,with the
simple inscription: Inmemory of the
first man to take the curse off radio
commercials.”
Tickets for theevents are$5andall
proceedsbenefit theLeRoyHistorical
Society,andareavailableat the Jell-O
Gallery,or at Baristas at 58Main.Cof-
fee, tea,anddessertswill beavailable.
The Jell-O Gal-
lery was chosen
as one of twelve
sites in the Finger
Lakes region to
be included in the
PathThroughHistoryProgram initiat-
edbyGov.Cuomo.Rochester Institute
of Technology received $100,000 to
develop anAP for iphones so young-
sters can play a variety of games as
theyvisit themuseum.
The AP is called FLIP and can be
downloaded for free as you visit
one of the 12 museums. Each mu-
seum has a unique password that
activates thegame. Thesites include
theArcade andAtticaRailroad,Clara
Barton House, Ganondagan State
Historic Site, The George Eastman
House, Historic Palmyra, the Jell-O
Gallery and Museum, Medina Rail-
roadMuseum, the National Susan B.
AnthonyHouse,theRochesterMuse-
um and Science Center, Seneca Falls
MuseumofWaterways and Industry,
Sonnenberg Gardens and Mansion
State Historic Site and theWomen’s
RightsNationalHistorical Park.
If you bring
your iphone
to the Jell-O
Gallery, make
sure you get
thepassword toplay,andearnbadg-
esasyouvisit theother sites.
PathwayThrough
History
FallAntiques
&TreasuresSale
Saturday,Nov.15,2014
10am -4pm
attheLeRoyCountryClub
7759EMainRd, LeRoy,NY14482
Venderswill offeravarietyof
Antiques, Furniture, Florals,Jewelry,
Decorative&Holiday Items,VintageGoodstoComplimentYourHome&Garden
$3.00Admissionwill benefittheLeRoyHistoricalSociety&Jell-OMuseum
CometoShop...Stay foraWonderful Lunch...
ForDealer Info,PleaseCallJeanneat (585)768-6310
“The1940
Book”
on disc
Every photograph
of the 1940 book is
now available on a
playable disc.
$25 plus tax
and shipping
Call 585-768-7433
formore
information.
ThePopular
LivingHistoryTour
“THEVISITORS”
to be presented again
this fall
Oct. 18th
at 7pm
Oct. 19th
at 3& 7pm
Call to reserve your tickets.
Tickets $5.00
Limited to 40
for each performance
Call 768-7433
1 2,3,4,5,6
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